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Cases not only augment your teaching and service at your university, but are also a great way to build your publication record. Cases provide a huge amount of flexibility in “telling a story” about how you accomplished something at your school (assurance of learning implementation, accreditation experience, curriculum development and change, new instructional technologies, faculty evaluation).
Cases can illustrate classroom theoretical principles by demonstrating something that has happened out in the real world (in accounting, economics, finance, marketing, global/international, management, strategy, law, entrepreneurship, decision sciences, information technology), or fictitious cases that provide classroom exercises for students.
Track submissions:
OC12020 - McMurrian, Robert, The University of Tampa; Fulfilling the Dream: Sega Corp.?s Plan to Rise Above; Case Track.
OC12025 - Vann, Nikol, The University of Tampa; The Rise and Fall of Circuit City – Case Track; Case Track.
OC12031 - Sheffer, Kasey, The University of Tampa; The Rise and Fall of Circuit City – Case Track; Case Track.
OC12067 - Bicehouse, Vaughn, University of Pittsburgh@ Bradford; The Portraiture of Nick: Scene one the early years; Case Track.
OC12068 - Nicholas, Karen, Western Carolina University; The push and pull of innovation: A start-up case study; Case Track.
OC12070 - Macy, Anne, West Texas A&M University; Financing a remodel: The case of a McDonalds franchisee; Case Track.
OC12080 - Dickinson, Barry, Holy Family University; Intermec, Inc.: Reformulating a Multi-Channel Strategy; Case Track.
OC12099 - DeFillippi, Robert, Suffolk University; The Xerox P&G Co-Innovation Partnership: Genesis and Initial Formation; Case Track.
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