Editor: Dr. Diana Haytko, Marguerite and Guy Howard Professor of Marketing, Florida Gulf Coast University. Curriculum Vitae
ISSN Online: 2156-9673, Print: 2327-7068
This journal is listed in the Cabell's Directory of Publishing Opportunities with an initial acceptance rate of less than 30%.
The Journal of Business Cases and Applications is dedicated to publishing quality applied business small cases and classroom applications/exercises designed to help business academics. Our goal is to share short cases and exercises developed for classroom use in any area of business education.
Possible areas of application include, but are not limited to: Accounting, Business Administration, Business Law, E-Commerce, Economics,
Entrepreneurship, Ethics, Decision Sciences, Finance, Information Systems, International Business, Management, Marketing, Real Estate, Teaching and Business Education, and Others.
JBCA is published by the Academic and Business Research Institute.Please see www.aabri.com/procedures.html for AABRI journal submission procedures.
NOTE- Effective 2010, JBCA will use the same online listing format as other AABRI journals and teaching notes will be published with the case manuscript. If you do not want open access to teaching notes please do not include them with your submission.
Click on the manuscript name below to read the articles from the Journal of Business Cases and Applications. All articles are published in PDF format and require a PDF reader. Download free Adobe PDF reader.
Click to view APA referencing procedures for online journal articles,
Volume II (2009)
Saroja Subrahmanyan and Yung-Jae Lee
(2009), "The Amazon Kindle-DX: Are College Students the Right
Target?" Winter pp. 99-107. (Marketing Strategy,
Product Adoption, Targeting, Consumer Behavior)
Karen K. Waner, Janet K. Winter, Joan Mansfield, Ronald G. Breshears (2009), "A
Case Analysis for an EEO Sex Discrimination Charge" Winter
pp. 91-98. (Management, Human Resources, EEOC, Gender Discrimination)
|Clifford F. Thies (2009), "Wendy's"Winter pp. 83-90. (Leadership, Strategic Management, Marketing, Finance And Integrative Management)
|Michael L. Garcia and Karen D.
Squires (2009), "A
Change of Taste" Winter pp. 77-82. (Managerial Accounting, Forensic Accounting, Ethics)
|John James Cater III (2009),
"Success in Network Marketing: A Case Study" Winter pp. 71-76.
(Network Marketing, Management, Small Business, Direct Sales)
|Kevin L. James (2009), "Dynamic
Seating Systems, Inc.: An Analytical Procedures Case" Winter
pp. 66-70. (Accounting, Auditing)
|Susan D. Steiner and Marca M.
Bear (2009), "TechnoStar's Search for a New CEO: When Do You
Break Tradition?" Winter pp. 60-65. (Management
Strategy, Corporate Governance, Organizational Behavior,
|Robert O. Nedigh (2009), "Illustrating
Normal Distributions to Students in an Introductory Business
Statistics Course via Visual Basic Macros in a Spreadsheet
Application" Winter pp. 54-59. (Statistics, Visual Basic,
Excel, Normal Distributions)
|Julie Siciliano and Peter Hess
E-Strategy Case: Closing the Gap Between Strategy Formulation
and Strategy Implementation" Winter pp. 46-53.
|Devi Akella and Irfan Ahmed
Building a Learning Company" Winter pp. 41-45.
(Organizational Behavior and Design)
|Melinda L. Costello and Penelope W.
Brunner (2009), "And
We Wonder Why Progress is So Slow…" Winter pp. 35-40.
(Management, Human Resources, Leadership, Organizational
|Marcy Courier (2009), "Easy
Meal Prep Industry: The Case of My Healthy Kitchen" Winter
pp. 25-34. (Entrepreneurship, Small Business, Retailing)
|Michael Tucker (2009), "Investing
in Environmental Technology: An On-Campus Geothermal Building"
Winter, pp. 17-24. (Financial Management, Environmental
McCann, Jill Shipley,
Eugene J. Muscat (2009), "Hartwick
Systems & Equipment Ltd." Winter, pp. 12-16.
(Management, Human Resources, Family Business, Entrepreneurship)
|J. Douglas Barrett (2009), "Anchoring:
Introducing a Behavioral Economic Topic in Principles of
Economics Courses " Winter, pp. 6-11.
Economics, Global Exchange Rates)
|David W. Fehr (2009), "Licensing
Intellectual Property: Computer Software in the Bioinformatics
Industry" Winter, pp. 1-5.
Business Management, Strategy, Finance)
|Garo Kalfayan, Denise M. Patterson, and
Mark Keppler (2009), "Using
Accounting to Introduce Partnership Tax Concepts"
Summer pp. 27-31. (Accounting, Partnership Taxation)
|Diane A. Riordan and Michael P. Riordan,
Rescues Emergency Responders" Summer pp. 23-26.
|Michelle DeMoss and Carolyn Nicholson
Johns River Water Management District" Summer,
pp. 15-22. (Marketing, Decision Strategy,
|John James Cater III (2009), "Rebecca's
Boutique: Starting Her Own Business" Summer, pp.
6-14. (Entrepreneurship, Small Business Management, Business
|Teresa M. Pergola and
Melissa Walters (2009), "A
Decision Analysis Case for Teaching Data Relevancy" Summer,
pp. 1-5. (Decision Analysis Concepts, Analyze Problematic Decision
|David Coffee, Roger Lirely, and Susan
Swanger (2009), "Accounting
for Capital Formation: Financial Accounting, Income Tax, and
Auditing Issues of Related Party Loans at Unrealistic Interest
Rates" Spring, pp. 50-52.
|Fred H. Hays and
Stephen A. DeLurgio (2009), "UMB
Financial: Safely Navigating Through Troubled Financial Waters?"
Spring, pp. 44-49. (Financial Crisis, Bank Management, and Strategic
|Suzanne N. Cory, Zaida
L. Martinez, and Russell W. Kacer (2009), "Texas
Lone Star Connections" Spring, pp 32-43. (Managerial
Issues, Outsourcing, Human Resource Issues)
|Judith Kish Ruud,
William N. Ruud (2009),"Business
Ethics Across the Curriculum From the Inside Out: A Student-Driven
Approach" Spring pp.18-31. (Moral Awareness, Ethical
|Gerald D. Klein
the Transfer of Learning: Influence Tactics" Spring, pp.
1-17. (Influence Tactics, Organizational Behavior, Leadership)
Volume I (2007-2008)
|Raymond J. Elson, Susanne
O'Callaghan and John P. Walker (2008), "Lexington
Country Day School: Where Were The Internal Controls?"
(Internal Auditing, Financial Auditing, Nonprofit Accounting, Strategic
|Michael L. Garcia and Karen
Squires (2008), "Heaven
Help Us," Fall, pp.12-15.
(Accounting, Auditing, Digital
Weickgenannt and Robert L. Salyer (2008), "Michael
Hamersley at the Big Firm: Auditor or Tax Advocate?" Fall, pp.
8-11. (Accounting, Taxation)
|Elizabeth L. R.
Elam and Curt L. Hamakawa (2008), "International
Sport Marketing: Branding and Promoting the 2006 Olympic Winter Games,"
Fall, pp. 1-7. (Marketing, Sports Management, Branding, Promotions)
|Tammy W. Cowart
and Barbara Ross Wooldridge (2008), "Ruffled
Feathers at Hubbard Poultry Company," Summer, pp. 18-20.
(Business Law, Labor Management, Human Resource Management, Product
L. Melissa Walters
and Teresa Pergola (2008), "A
Performance Measurement Case for Managerial Accounting," Summer,
pp. 7-17. (Managerial Accounting)
Cards," Summer, pp. 1-6.
(Marketing, Advertising, New Product
|G. Michael Swales
and Iris Daly (2007), "RadioShack:
Wireless Winners or Woes?" Winter, pp. 7-14.
Strategy, Retailing, Brand Management)
Truscott, Peter J. Brust and James M. Fesmire (2007),"Core
International Labor Standards and the World Trade Organization,"
Winter, pp. 1-6. (Economics, International Business)
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Academic and Business Research Institute
P.O. Box 350997 Jacksonville, Florida 32235-0997, USA
Phone - (904)435-4330
Dr. Russell Baker, AABRI Executive Director